Flou

Flou is an Italian design-led brand, founded in Meda in 1978 by Rosario Messina, that pioneered the modern textile bed with fully removable upholstered covers. Since then, Flou has evolved into “total living,” offering a full range of high‑end sleep‑centric furniture, from mattresses and pillows to sofas and wardrobes, spread across more than 50 countries.

Flou’s journey has been marked by continuous innovation, earning prestigious awards like the "Compasso d’Oro." Under the leadership of Rosario Messina, the company evolved into a global leader in sleep culture, now run by his children. Expanding from beds to “total living” solutions, Flou’s commitment to design, sustainability, and quality resonates worldwide.