Showcasing for the very first time, Downtown Design is welcoming ‘Anatolia’, a unique and novel collective from Turkey presented by Isola design. The collective aims to celebrate the rich cultural heritage of the Middle East inspired by the Silk Road, an ancient trade route passing through Turkey that linked the East and West, making it a vital hub for cultural exchange.

The ‘Anatolia’ collective will represent a new Anatolian lifestyle that combines traditional techniques with contemporary and luxury design. The showcase will feature works by various brands including emerging and independent designers that will reflect the unique mix of ancient and modern influences that characterise the region. With a focus on celebrating Anatolia's rich cultural heritage, this unique presentation will showcase the region's innovative design spirit on an international platform.

Visitors will be transported back to a time where cultures and ideas were exchanged freely on the Silk Road, as the space will be designed to resemble a 'kervansaray’; an olden day resting place for caravans and travellers, once the lifeline of the Silk Road, which provided a place for travellers to rest and replenish their supplies. This presentation will bring a blend of modern luxury and ancient Anatolian heritage to Downtown Design.

With a focus on innovation and a nod to the past, this collective is set to make its debut on the international design scene, showcasing the region’s design potential through its cultural heritage. The space will also have a pop-up shop featuring lifestyle, home accessories and small objects by well-known and contemporary Turkish brands such as Atelier Rebull or Selamlique to further resemble the concept of silk-road.